# Freckle

**Source:** https://www.startuphub.ai/startups/freckle
**Profile type:** Startup

> Marketing analytics platform.

## About

Freckle is a data enrichment platform that sits on top of CRMs to automatically enrich records from any source using AI agents. It allows users to ask for any attribute in natural language, scouring the web and 50+ data providers to find specific data points, even from incomplete starting information. Freckle serves RevOps teams using HubSpot and Salesforce, enabling them to automate account research, maximize enrichment coverage, and enable custom ICP and lead scoring.

## Key facts

- **Slug:** freckle
- **Website:** https://www.freckle.io/
- **Location:** San Francisco, United States
- **Founded:** 2021-01-01
- **Operating status:** Active
- **Total funding:** $25M
- **Sectors / tags:** MarTech, AdTech, Data Enrichment, RevOps, Sales Intelligence, Marketing Automation, CRM, AI Tools & Apps, Agentic AI, Web Search, Analytics Platform, CRM Enrichment, AI Agents, Natural Language Processing, Sales Enablement, Revenue Operations, B2B Marketing, B2B Sales
- **Social:**
  - LinkedIn: https://www.linkedin.com/company/freckle-io/

## Frequently asked

### What does Freckle do?

Freckle is a data enrichment platform that sits on top of CRMs to automatically enrich records from any source using AI agents. It allows users to ask for any attribute in natural language, scouring the web and 50+ data providers to find specific data points, even from incomplete starting information. Freckle serves RevOps teams using HubSpot and Salesforce, enabling them to automate account research, maximize enrichment coverage, and enable custom ICP and lead scoring.

### What is Freckle's revenue?

StartupHub estimates Freckle's annual revenue at $5.9M (range $1.8M to $9.2M, 27% confidence), based on comparable companies in the sector.

### What is Freckle's valuation?

StartupHub estimates Freckle's effective valuation at $98.4M (range $61.5M to $147.6M, 19% confidence), based on comparable companies in the sector.

### How much funding has Freckle raised?

Freckle has raised a total of $25M in funding. The most recent round on record is Seed.

### Where is Freckle headquartered?

Freckle is headquartered in San Francisco, United States.

### When was Freckle founded?

Freckle was founded in 2021.

### What industry does Freckle operate in?

Freckle operates in MarTech, AdTech, Data Enrichment, RevOps, Sales Intelligence, Marketing Automation.

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