# Fornova

**Source:** https://www.startuphub.ai/startups/fornova
**Profile type:** Startup

> Data-driven Business Intelligence solutions for the global travel and hospitality industry.

## About

Fornova offers Business Intelligence solutions for the global travel and hospitality industry, empowering hotels to optimize distribution, generate demand, and maximize revenue. Their platform provides competitive intelligence, distribution management, and revenue analytics, serving over 20,000 hotels and major global Online Travel Agencies.

## Key facts

- **Slug:** fornova
- **Website:** https://www.fornova.com
- **Location:** Tel Aviv, Israel
- **Founded:** 2007-12-01 00:00:00
- **Employees:** 157
- **Operating status:** Active
- **Total funding:** $35M
- **Sectors / tags:** Retail, Pricing, Hotel, Travel, Travel Tech, Hospitality Tech, Business Intelligence, Data Analytics, Revenue Management, Distribution Strategy, Market Intelligence
- **Social:**
  - LinkedIn: https://www.linkedin.com/company/fornova/
  - Twitter: https://twitter.com/fornova
  - Facebook: https://www.facebook.com/fornovaltd

## Frequently asked

### What does Fornova do?

Fornova offers Business Intelligence solutions for the global travel and hospitality industry, empowering hotels to optimize distribution, generate demand, and maximize revenue. Their platform provides competitive intelligence, distribution management, and revenue analytics, serving over 20,000 hotels and major global Online Travel Agencies.

### What is Fornova's revenue?

StartupHub estimates Fornova's annual revenue at $53.8M (range $28.5M to $97.1M, 69% confidence), based on comparable companies in the sector.

### What is Fornova's valuation?

StartupHub estimates Fornova's effective valuation at $149.1M (range $87.5M to $210.0M, 10% confidence), based on comparable companies in the sector.

### How much funding has Fornova raised?

Fornova has raised a total of $35M in funding. The most recent round on record is Series C.

### Where is Fornova headquartered?

Fornova is headquartered in Tel Aviv, Israel.

### When was Fornova founded?

Fornova was founded in 2007.

### What industry does Fornova operate in?

Fornova operates in Retail, Pricing, Hotel, Travel, Travel Tech, Hospitality Tech.

### How many employees does Fornova have?

Fornova has approximately 157 people on record.

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