# DoubleVerify

**Source:** https://www.startuphub.ai/startups/doubleverify
**Profile type:** Startup

> DoubleVerify is a leading software platform for digital media measurement and analytics, ensuring brand safety, suitability, and performance for advertisers.

## About

DoubleVerify provides the industry's leading Media Effectiveness Platform, utilizing trusted measurement data and AI optimization to maximize campaign effectiveness and drive tangible business outcomes for advertisers. The platform verifies media quality, prevents fraud, and ensures brand suitability across the digital ecosystem, including open web, commerce media, CTV, and social media. DV serves brands, agencies, marketplaces, and publishers by improving inventory quality, performance, and yield.

## Key facts

- **Slug:** doubleverify
- **Website:** http://www.doubleverify.com
- **Location:** New York, United States
- **Founded:** 2008-02-01 00:00:00
- **Employees:** 1353
- **Operating status:** Active
- **Total funding:** $547M
- **Sectors / tags:** Ad Fraud, Brand Safety, Advertising, Cybersecurity, Publishing, Consumer Engagement, AdTech, Digital Advertising, Media Measurement, Ad Fraud Prevention, Advertising Analytics, Programmatic Advertising, Verification Platform, Marketing Technology, Data Analytics
- **Social:**
  - LinkedIn: https://www.linkedin.com/company/doubleverify-inc/
  - Twitter: https://twitter.com/doubleverify
  - Facebook: https://www.facebook.com/DoubleVerify

## Frequently asked

### What does DoubleVerify do?

DoubleVerify provides the industry's leading Media Effectiveness Platform, utilizing trusted measurement data and AI optimization to maximize campaign effectiveness and drive tangible business outcomes for advertisers. The platform verifies media quality, prevents fraud, and ensures brand suitability across the digital ecosystem, including open web, commerce media, CTV, and social media. DV serves brands, agencies, marketplaces, and publishers by improving inventory quality, performance, and yie…

### What is DoubleVerify's valuation?

StartupHub estimates DoubleVerify's effective valuation at $114.0M (range $79.8M to $148.2M, 25% confidence), based on comparable companies in the sector.

### How much funding has DoubleVerify raised?

DoubleVerify has raised a total of $547M in funding. The most recent round on record is Series D.

### Where is DoubleVerify headquartered?

DoubleVerify is headquartered in New York, United States.

### When was DoubleVerify founded?

DoubleVerify was founded in 2008.

### What industry does DoubleVerify operate in?

DoubleVerify operates in Ad Fraud, Brand Safety, Advertising, Cybersecurity, Publishing, Consumer Engagement.

### How many employees does DoubleVerify have?

DoubleVerify has approximately 1353 people on record.

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