# Chari

**Source:** https://www.startuphub.ai/startups/chari
**Profile type:** Startup

> A B2B e-commerce and fintech startup aimed at digitizing informal retail and advancing financial inclusion across Francophone Africa.

## About

Chari is a B2B e-commerce and fintech startup focused on digitizing informal retail across Francophone Africa. The company provides a platform that allows small businesses to order inventory and access financial services, aiming to improve efficiency and financial inclusion in the region.

## Key facts

- **Slug:** chari
- **Website:** https://www.chari.co/
- **Location:** Bouskoura, Morocco
- **Founded:** 2020
- **Employees:** 70
- **Operating status:** Active
- **Sectors / tags:** Fintech, E-commerce, Marketplace, Embedded Finance, B2B SaaS, LogisticsTech, Supply Chain, Financial Inclusion, Emerging Markets
- **Social:**
  - LinkedIn: https://www.linkedin.com/company/gochari
  - Twitter: https://x.com/ChariMaroc
  - Facebook: https://www.facebook.com/charimaroc

## Frequently asked

### What does Chari do?

Chari is a B2B e-commerce and fintech startup focused on digitizing informal retail across Francophone Africa. The company provides a platform that allows small businesses to order inventory and access financial services, aiming to improve efficiency and financial inclusion in the region.

### What is Chari's revenue?

StartupHub estimates Chari's annual revenue at $16.1M (range $14.0M to $21.9M, 62% confidence), based on comparable companies in the sector.

### Where is Chari headquartered?

Chari is headquartered in Bouskoura, Morocco.

### When was Chari founded?

Chari was founded in 2020.

### What industry does Chari operate in?

Chari operates in Fintech, E-commerce, Marketplace, Embedded Finance, B2B SaaS, LogisticsTech.

### How many employees does Chari have?

Chari has approximately 70 people on record.

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