# Branch

**Source:** https://www.startuphub.ai/startups/branch
**Profile type:** Startup

> Mobile app platform for businesses to manage customer engagement and analytics.

## About

Branch is a mobile app platform that provides deep linking, attribution, and analytics for mobile applications. It helps businesses understand user acquisition channels, track in-app user behavior, and drive engagement through personalized experiences. Branch serves a wide range of industries, enabling companies to optimize their mobile strategies and improve ROI.

## Key facts

- **Slug:** branch
- **Website:** https://branch.io
- **Location:** San Francisco, United States
- **Founded:** 2014-01-01
- **Employees:** 515
- **Operating status:** Active
- **Total funding:** $555M
- **Sectors / tags:** Mobile Marketing, App Analytics, Deep Linking, Customer Engagement, Marketing Automation, Data Platform, Attribution
- **Social:**
  - LinkedIn: https://www.linkedin.com/company/branch-metrics
  - Facebook: https://www.facebook.com/branchmetrics

## Frequently asked

### What does Branch do?

Branch is a mobile app platform that provides deep linking, attribution, and analytics for mobile applications. It helps businesses understand user acquisition channels, track in-app user behavior, and drive engagement through personalized experiences. Branch serves a wide range of industries, enabling companies to optimize their mobile strategies and improve ROI.

### What is Branch's revenue?

StartupHub estimates Branch's annual revenue at $87.0M (range $49.2M to $154.9M, 62% confidence), based on comparable companies in the sector.

### What is Branch's valuation?

StartupHub estimates Branch's effective valuation at $2 (range $1 to $3, 26% confidence), based on comparable companies in the sector.

### How much funding has Branch raised?

Branch has raised a total of $555M in funding.

### Where is Branch headquartered?

Branch is headquartered in San Francisco, United States.

### When was Branch founded?

Branch was founded in 2014.

### What industry does Branch operate in?

Branch operates in Mobile Marketing, App Analytics, Deep Linking, Customer Engagement, Marketing Automation, Data Platform.

### How many employees does Branch have?

Branch has approximately 515 people on record.

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