# Booking Holdings

**Source:** https://www.startuphub.ai/startups/booking-holdings
**Profile type:** Startup

> Global leader in online travel, connecting travelers with a wide range of travel services.

## About

Booking Holdings is a multinational company that operates a portfolio of travel brands, including Booking.com, Priceline, Agoda, Kayak, Rentalcars.com, and OpenTable. It provides a comprehensive range of travel services, from accommodation and flights to car rentals and restaurant reservations, catering to both leisure and business travelers worldwide.

## Key facts

- **Slug:** booking-holdings
- **Website:** https://www.bookingholdings.com/
- **Location:** Norwalk, United States
- **Founded:** 1997-01-01
- **Employees:** 18478
- **Operating status:** Active
- **Sectors / tags:** Travel Tech, Marketplace, E-commerce, Hospitality, Consumer App
- **Social:**
  - LinkedIn: https://www.linkedin.com/company/bookingholdings
  - Twitter: https://x.com/bookingholdings

## Frequently asked

### What does Booking Holdings do?

Booking Holdings is a multinational company that operates a portfolio of travel brands, including Booking.com, Priceline, Agoda, Kayak, Rentalcars.com, and OpenTable. It provides a comprehensive range of travel services, from accommodation and flights to car rentals and restaurant reservations, catering to both leisure and business travelers worldwide.

### Where is Booking Holdings headquartered?

Booking Holdings is headquartered in Norwalk, United States.

### When was Booking Holdings founded?

Booking Holdings was founded in 1997.

### What industry does Booking Holdings operate in?

Booking Holdings operates in Travel Tech, Marketplace, E-commerce, Hospitality, Consumer App.

### How many employees does Booking Holdings have?

Booking Holdings has approximately 18478 people on record.

### What is Booking Holdings's revenue?

StartupHub estimates Booking Holdings's annual revenue at $4.5B (range $2.7B to $12.3B, 65% confidence), based on comparable companies in the sector.

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