# Boohoo

**Source:** https://www.startuphub.ai/startups/boohoo
**Profile type:** Startup

> A global online fashion retailer targeting 16-30 year olds with fast-fashion clothing and accessories.

## About

Boohoo is a UK-based online fashion retailer founded in 2006. It designs, sources, markets, and sells clothing, shoes, accessories, and beauty products under various brands, primarily targeting 16- to 30-year-old customers. The company operates on a fast-fashion model, aiming to quickly bring the latest trends to market.

## Key facts

- **Slug:** boohoo
- **Website:** https://debenhamsgroup.com
- **Location:** Manchester, United Kingdom
- **Founded:** 2006-02-02
- **Operating status:** Active
- **Sectors / tags:** Fashion Tech, E-commerce, Apparel, Retail, Online Retail, Fast Fashion, Consumer App, Marketplace

## Frequently asked

### What does Boohoo do?

Boohoo is a UK-based online fashion retailer founded in 2006. It designs, sources, markets, and sells clothing, shoes, accessories, and beauty products under various brands, primarily targeting 16- to 30-year-old customers. The company operates on a fast-fashion model, aiming to quickly bring the latest trends to market.

### What is Boohoo's valuation?

StartupHub estimates Boohoo's effective valuation at $5.7B (range $3.9B to $6.0B, 50% confidence), based on comparable companies in the sector.

### Where is Boohoo headquartered?

Boohoo is headquartered in Manchester, United Kingdom.

### When was Boohoo founded?

Boohoo was founded in 2006.

### What industry does Boohoo operate in?

Boohoo operates in Fashion Tech, E-commerce, Apparel, Retail, Online Retail, Fast Fashion.

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