# Appsflyer

**Source:** https://www.startuphub.ai/startups/appsflyer
**Profile type:** Startup

> AppsFlyer is a mobile attribution and marketing analytics platform that helps app developers and marketers measure and optimize campaign performance.

## About

AppsFlyer helps brands make good choices for their business and their customers with its advanced measurement, data analytics, deep linking, engagement, fraud protection, data clean room and privacy-preserving technologies. Built on the idea that brands can increase customer privacy while providing accurate and actionable insights, AppsFlyer empowers marketers to make data-driven decisions and optimize their mobile campaigns.

## Key facts

- **Slug:** appsflyer
- **Website:** https://www.appsflyer.com/
- **Location:** Tel Aviv, Israel
- **Founded:** 2011-04-20 00:00:00
- **Employees:** 1668
- **Operating status:** Active
- **Total funding:** $293M
- **Sectors / tags:** Marketing, Mobile, Mobile Attribution, Marketing Analytics, AdTech, MarTech, Fraud Protection, Deep Linking, Customer Engagement, Data Analytics, Privacy-Preserving Technology, Mobile Marketing, App Marketing, Measurement Platform, Data Clean Room
- **Social:**
  - LinkedIn: https://il.linkedin.com/company/appsflyerhq/
  - Twitter: https://twitter.com/AppsFlyer
  - Facebook: https://www.facebook.com/AppsFlyer

## Frequently asked

### What does Appsflyer do?

AppsFlyer helps brands make good choices for their business and their customers with its advanced measurement, data analytics, deep linking, engagement, fraud protection, data clean room and privacy-preserving technologies. Built on the idea that brands can increase customer privacy while providing accurate and actionable insights, AppsFlyer empowers marketers to make data-driven decisions and optimize their mobile campaigns.

### How much funding has Appsflyer raised?

Appsflyer has raised a total of $293M in funding. The most recent round on record is Series E.

### Where is Appsflyer headquartered?

Appsflyer is headquartered in Tel Aviv, Israel.

### When was Appsflyer founded?

Appsflyer was founded in 2011.

### What industry does Appsflyer operate in?

Appsflyer operates in Marketing, Mobile, Mobile Attribution, Marketing Analytics, AdTech, MarTech.

### How many employees does Appsflyer have?

Appsflyer has approximately 1668 people on record.

### What is Appsflyer's revenue?

StartupHub estimates Appsflyer's annual revenue at $263.8M (range $180.1M to $2.1B, 62% confidence), based on comparable companies in the sector.

### What is Appsflyer's valuation?

StartupHub estimates Appsflyer's effective valuation at $1.0B (range $721.3M to $1.3B, 26% confidence), based on comparable companies in the sector.

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