# Anzu

**Source:** https://www.startuphub.ai/startups/anzu
**Profile type:** Startup

> Anzu provides an advanced intrinsic in-game advertising solution for various platforms, prioritizing player experience.

## About

Anzu provides the world's most advanced intrinsic in-game advertising solution, allowing game developers to monetize their games and advertisers to reach players across mobile, PC, console, and gaming metaverses. Their platform delivers non-disruptive, realistic ads that are integrated into gameplay, enhancing both the player experience and the game environment. Anzu serves both advertisers seeking to connect with gamers and game developers looking to create new revenue streams.

## Key facts

- **Slug:** anzu
- **Website:** https://anzu.io/
- **Location:** Tel Aviv, Israel
- **Founded:** 2017-01-01 00:00:00
- **Employees:** 77
- **Operating status:** Active
- **Total funding:** $84M
- **Sectors / tags:** Gaming, Advertising, Marketing, In-Game Advertising, Advanced Targeting, AdTech, Gaming Advertising, Metaverse, Programmatic Advertising, 3D Advertising, Platform, Mobile Advertising, PC Gaming, Console Gaming, Metaverse Advertising
- **Social:**
  - LinkedIn: https://www.linkedin.com/company/anzuio/
  - Twitter: https://twitter.com/Anzu_io
  - Facebook: https://www.facebook.com/anzu.io

## Frequently asked

### What does Anzu do?

Anzu provides the world's most advanced intrinsic in-game advertising solution, allowing game developers to monetize their games and advertisers to reach players across mobile, PC, console, and gaming metaverses. Their platform delivers non-disruptive, realistic ads that are integrated into gameplay, enhancing both the player experience and the game environment. Anzu serves both advertisers seeking to connect with gamers and game developers looking to create new revenue streams.

### What is Anzu's revenue?

StartupHub estimates Anzu's annual revenue at $46.2M (range $24.0M to $83.0M, 62% confidence), based on comparable companies in the sector.

### What is Anzu's valuation?

StartupHub estimates Anzu's effective valuation at $360.1M (range $208.8M to $501.0M, 10% confidence), based on comparable companies in the sector.

### How much funding has Anzu raised?

Anzu has raised a total of $84M in funding. The most recent round on record is Series B.

### Where is Anzu headquartered?

Anzu is headquartered in Tel Aviv, Israel.

### When was Anzu founded?

Anzu was founded in 2017.

### What industry does Anzu operate in?

Anzu operates in Gaming, Advertising, Marketing, In-Game Advertising, Advanced Targeting, AdTech.

### How many employees does Anzu have?

Anzu has approximately 77 people on record.

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