# Alloy

**Source:** https://www.startuphub.ai/startups/alloy
**Profile type:** Startup

> Identity risk management platform for financial institutions and fintechs to automate onboarding, fraud prevention, and compliance.

## About

Alloy provides an identity and fraud prevention platform that enables financial institutions and fintechs to manage identity risk, optimize growth, and minimize risk. Their platform uses data orchestration, AI algorithms, and a broad network of integrations to enrich diverse datasets in real-time, empowering organizations to accelerate the safe delivery of financial products, reduce fraud losses, and enhance customer experiences. Alloy is trusted by over 800 organizations globally.

## Key facts

- **Slug:** alloy
- **Website:** https://www.alloy.com/
- **Location:** San Francisco, CA, United States
- **Founded:** 2015-01-01
- **Employees:** 416
- **Operating status:** Active
- **Total funding:** $207M
- **Sectors / tags:** Fintech, Identity Verification, Fraud Prevention, Compliance, Risk Management, Data Orchestration, AI-Driven Decisioning, KYC, AML, Embedded Finance
- **Social:**
  - LinkedIn: https://www.linkedin.com/company/alloy-apis
  - Twitter: https://twitter.com/usealloy
  - GitHub: https://github.com/useAlloy
  - Facebook: https://www.facebook.com/usealloy

## Frequently asked

### What does Alloy do?

Alloy provides an identity and fraud prevention platform that enables financial institutions and fintechs to manage identity risk, optimize growth, and minimize risk. Their platform uses data orchestration, AI algorithms, and a broad network of integrations to enrich diverse datasets in real-time, empowering organizations to accelerate the safe delivery of financial products, reduce fraud losses, and enhance customer experiences. Alloy is trusted by over 800 organizations globally.

### What is Alloy's revenue?

StartupHub estimates Alloy's annual revenue at $116.1M (range $83.2M to $134.9M, 62% confidence), based on comparable companies in the sector.

### What is Alloy's valuation?

StartupHub estimates Alloy's effective valuation at $1.4B (range $968.4M to $1.8B, 38% confidence), based on comparable companies in the sector.

### How much funding has Alloy raised?

Alloy has raised a total of $207M in funding. The most recent round on record is Pre-Seed.

### Where is Alloy headquartered?

Alloy is headquartered in San Francisco, CA, United States.

### When was Alloy founded?

Alloy was founded in 2015.

### What industry does Alloy operate in?

Alloy operates in Fintech, Identity Verification, Fraud Prevention, Compliance, Risk Management, Data Orchestration.

### How many employees does Alloy have?

Alloy has approximately 416 people on record.

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