# Afterpay

**Source:** https://www.startuphub.ai/startups/afterpay
**Profile type:** Startup

> Buy Now, Pay Later service enabling interest-free installment payments for consumers.

## About

Afterpay provides a "Buy Now, Pay Later" service enabling consumers to pay for purchases over time. Shoppers can pay in 4 interest-free installments at partner brands or choose longer payment terms of 3, 6, 12, or 24 months with potential finance fees. The service is available for thousands of brands online and in-store, with reminders to help users pay on time and capped late payments.

## Key facts

- **Slug:** afterpay
- **Website:** https://www.afterpay.com/
- **Location:** Melbourne, Australia
- **Founded:** 2014-10-01
- **Operating status:** Active
- **Total funding:** $1.0B
- **Sectors / tags:** Fintech, Payments, Embedded Finance, Consumer App, E-commerce
- **Social:**
  - Twitter: https://twitter.com/afterpayusa
  - GitHub: https://github.com/vimeo
  - Facebook: https://www.facebook.com/Afterpay-US-2099690856933495

## Frequently asked

### What does Afterpay do?

Afterpay provides a "Buy Now, Pay Later" service enabling consumers to pay for purchases over time. Shoppers can pay in 4 interest-free installments at partner brands or choose longer payment terms of 3, 6, 12, or 24 months with potential finance fees. The service is available for thousands of brands online and in-store, with reminders to help users pay on time and capped late payments.

### What is Afterpay's revenue?

StartupHub estimates Afterpay's annual revenue at $756.8M (range $152.0M to $2.0B, 43% confidence), based on comparable companies in the sector.

### What is Afterpay's valuation?

StartupHub estimates Afterpay's effective valuation at $3.9B (range $1.4B to $20.2B, 49% confidence), based on comparable companies in the sector.

### How much funding has Afterpay raised?

Afterpay has raised a total of $1.0B in funding. The most recent round on record is Series F.

### Where is Afterpay headquartered?

Afterpay is headquartered in Melbourne, Australia.

### When was Afterpay founded?

Afterpay was founded in 2014.

### What industry does Afterpay operate in?

Afterpay operates in Fintech, Payments, Embedded Finance, Consumer App, E-commerce.

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