# Affinity Labs

**Source:** https://www.startuphub.ai/startups/affinity-labs
**Profile type:** Startup

> Develops creator-led software brands in partnership with content creators using AI-powered product development technology.

## About

Affinity Labs co-founds software products with content creators, pairing their audiences with its technology to launch and scale digital brands. It applies to software the model creators already use to build consumer brands in beauty, food, and beverages. Its proprietary system automates stages of the product lifecycle, from spotting concepts and creator partnerships to building, operating, and scaling products, aiming to cut the time and resources needed to run multiple software brands.

## Key facts

- **Slug:** affinity-labs
- **Website:** https://affinitylabs.ai
- **Location:** London, United Kingdom
- **Founded:** 2025-01-01
- **Employees:** 10
- **Operating status:** Active
- **Total funding:** $2M
- **Sectors / tags:** Creator Economy, Artificial Intelligence, AI Agent, Generative AI, Mobile App Development
- **Social:**
  - LinkedIn: https://www.linkedin.com/company/affinity-labs-ai

## StartupHub.ai scores

- **Ahrefs DR:** 29/100
- **Effective DR:** 68/100
- **Agent Readiness:** D (46/100)
- **Site Speed:** 58/100
- **Data Trust:** 75/100

## Funding rounds

| Date | Round | Amount | Lead investors |
| --- | --- | --- | --- |
| 14 Oct 2026 | [Pre-Seed](https://www.startuphub.ai/investment_rounds/affinity-labs-pre-seed-2026) | $2.0M | [Fuel Ventures](https://www.startuphub.ai/investors/fuel-ventures) |

## Tech stack

Detected on affinitylabs.ai, last scanned 2026-10-16.

- **Frontend:** Next.js, Tailwind CSS
- **Analytics:** Google Analytics 4
- **CDN:** Vercel
- **Email provider:** Microsoft 365

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