# Cleo

**Source:** https://www.startuphub.ai/investors/barney-hussey-yeo
**Profile type:** Investor

> AI-powered financial assistant helping Gen Z and millennials manage money, budget, save, and build credit.

## About

Cleo is an AI-driven financial assistant that connects to users' banking apps to offer advice on budgeting, saving, and credit building. It aims to improve people's relationship with money through a conversational interface, providing personalized insights and automated financial coaching. The company focuses on helping Gen Z and millennial consumers, particularly those struggling with financial management, by offering both free and premium subscription tiers with features like salary advances and credit-building tools.

## Key facts

- **Slug:** barney-hussey-yeo
- **Website:** https://meetcleo.com/
- **Location:** London, United Kingdom
- **City:** London
- **Country:** United Kingdom
- **Founded:** 2016-01-01
- **Investor type:** VC
- **Social:**
  - Twitter: https://x.com/meetcleo

## StartupHub.ai scores

- **Ahrefs DR:** 72/100

## JSON-LD

Structured data aligned with this page's `<script type="application/ld+json">` (included when the profile is server-rendered).

```json
{
  "@context": "https://schema.org",
  "@graph": [
    {
      "@type": "BreadcrumbList",
      "itemListElement": [
        {
          "@type": "ListItem",
          "position": 1,
          "name": "Home",
          "item": "https://www.startuphub.ai"
        },
        {
          "@type": "ListItem",
          "position": 2,
          "name": "Investors",
          "item": "https://www.startuphub.ai/investors"
        },
        {
          "@type": "ListItem",
          "position": 3,
          "name": "Cleo",
          "item": "https://www.startuphub.ai/investors/barney-hussey-yeo"
        }
      ]
    },
    {
      "@type": "ProfilePage",
      "@id": "https://www.startuphub.ai/investors/barney-hussey-yeo#webpage",
      "url": "https://www.startuphub.ai/investors/barney-hussey-yeo",
      "name": "Cleo - Investor Profile | StartupHub.ai",
      "description": "This is the StartupHub.ai profile of Cleo. Cleo is a VC firm founded in 2016 based in London, United Kingdom. AI-powered financial assistant helping Gen Z and millennials manage money, budget, save, and build credit.",
      "dateModified": "2026-07-04T00:00:00.000Z",
      "mainEntity": {
        "@type": "Organization",
        "@id": "https://www.startuphub.ai/investors/barney-hussey-yeo#organization"
      }
    },
    {
      "@type": "Organization",
      "@id": "https://www.startuphub.ai/investors/barney-hussey-yeo#organization",
      "name": "Cleo",
      "url": "https://meetcleo.com/",
      "logo": "https://cdn.startuphub.ai/storage/v1/object/public/entity-images/logos/7886723b-c487-4b32-83b5-00c70e8e854a-square.webp",
      "image": "https://cdn.startuphub.ai/storage/v1/object/public/entity-images/logos/7886723b-c487-4b32-83b5-00c70e8e854a-square.webp",
      "description": "Cleo is an AI-driven financial assistant that connects to users' banking apps to offer advice on budgeting, saving, and credit building. It aims to improve people's relationship with money through a conversational interface, providing personalized insights and automated financial coaching. The company focuses on helping Gen Z and millennial consumers, particularly those struggling with financial management, by offering both free and premium subscription tiers with features like salary advances and credit-building tools.",
      "sameAs": [
        "https://x.com/meetcleo"
      ],
      "foundingDate": "2016-01-01",
      "address": {
        "@type": "PostalAddress",
        "addressLocality": "London",
        "addressCountry": "GB"
      },
      "knowsAbout": [
        "Fintech",
        "AI",
        "Machine Learning"
      ]
    }
  ]
}
```