# Cars24 Supercharges Sales with OpenAI _Cars24 integrates OpenAI, using AI agents for over 1M monthly conversation minutes and Codex to streamline workflows across engineering and beyond._ **Published:** 2026-07-16 **Source:** https://www.startuphub.ai/ai-news/artificial-intelligence/2026/cars24-supercharges-sales-with-openai --- Cars24, a massive AI-native automotive marketplace operating in India, UAE, and Australia, is significantly scaling its operations by integrating OpenAI's technology. The company now handles more than 1 million minutes of customer conversations monthly via AI agents, a move that recovers 12% of lost leads and dramatically speeds up internal processes, according to [OpenAI News](https://openai.com/index/cars24). The complexity of car buying and selling, often a multi-day or multi-week process involving offline interactions, presented Cars24 with a scaling challenge. To address this, the company deployed OpenAI-powered voice and chat agents across the entire customer journey, from initial inquiry to post-purchase support. ## Automating the Customer Journey These AI agents now manage customer interactions for buying, selling, financing, and follow-ups. For buyers, agents assist with recommendations, test drive bookings, financing options, and post-visit follow-ups. For sellers, AI agents collect vehicle details, schedule inspections, and re-engage leads who had previously dropped off. This AI-driven approach has led to a 50% increase in customer support resolution rates and an 80% reduction in turnaround time for key service workflows. ## Codex Transforms Development and Beyond Cars24 has also embedded [OpenAI's Codex](/ai-news/artificial-intelligence/2026/openai-s-codex-in-chatgpt-ai-for-engineering-teams) into its software development lifecycle. It's used for tasks ranging from creating and refining tickets to summarizing GitHub work and resolving bugs. This integration, reminiscent of how [other companies](/ai-news/artificial-intelligence/2026/codex-transforms-engineering-at-nextdoor) are leveraging the tool, has extended beyond engineering teams. Product managers, finance, legal, and operations departments are now using Codex to build their own AI-powered workflows. Finance teams, for instance, use it to analyze data and prepare investor reports, automating tasks that previously required extensive manual input. This shift signifies a broader move towards an AI-first operating model, empowering employees to build the tools they need rather than relying solely on centralized engineering support. This mirrors the efficiency gains seen by [Nextdoor engineers](/ai-news/artificial-intelligence/2026/nextdoor-engineers-build-faster-with-codex). Cars24 has deployed ChatGPT Enterprise and Codex to approximately 600 employees, with daily active usage between 85% and 90%. The integration is proving to be both a customer engagement layer and an internal operating layer, enabling the company to serve more customers and build faster with greater consistency. --- Original analysis from [startuphub.ai](https://www.startuphub.ai), the #1 AI startup directory. © StartupHub.ai. All rights reserved. You may not republish this article in full without a license. Search engines and AI research tools may crawl and summarize for reference. Bulk reproduction or model training on this content requires a license. See https://www.startuphub.ai/terms.